OFweek smart home network News traditional home projector sales have been low, even if you count more than 2,000 yuan of products, all of China's annual sales is only 100,000 units. The sales of high-end home projectors have been maintained at around 10,000 units in recent years. It can be seen that even with a population of more than 1 billion in China, how low is the acceptance of high-end projectors. Although the price of high-end projection mobiles is not low, the Chinese people are not without spending power. Every year, the eleventh party has thrown away the army of consumer luxury goods enough to prove the most Chinese people's spending power.
Traditional projection trembling laser television will sweep the high-end market
Selling high-end home projectors is not just a matter of high prices. In fact, many people do not approve home projectors. High-end home projectors are large in size and heavy in weight, and they are basically used for lifting. Therefore, if it is not a preliminary plan, it will face the problem of renovation if it intends to purchase a high-end home projector in the later period. In addition, the projector's alignment problem is also troublesome. The power line, data line, and network cable are inconsistent. If you do not take the ceiling, it looks very cluttered.
Harsh installation conditions for traditional high-end home projectors
There is also a fatal point that high-end home projectors are generally regular focal length products. Because short-focus causes poor color performance, high-end home projectors often require long projector distances. As a result, some small units basically have no way of projecting large screens. If it is 80-inch screen level, in fact, not much larger than the 60-inch LCD TV, visual impact is simply not enough. In addition, there are energy consumption of bulbs, and life problems, bulb brightness problems, as well as the purchase and installation of curtains, etc. It can be said that high-end home projectors are not products that people can accept.
For the above reasons, high-end home projectors have not been sold. But now high-end home projectors have a new direction: laser television. This new product combines the advantages of a laser light source with a reflective ultra-short focal projection technology. It solves a lot of problems, such as the projector distance, the traditional projector needs a projection distance of 2 to 3 meters, and the laser television only needs half a meter; the traditional projector lamp uses 4,000 hours to halve the brightness, but the laser TV can use more than 20,000 hours.
The advantages of laser telephoto short-focus + laser let this product have the attribute of mass consumer goods
Laser TV also has many advantages, such as color advantages, large screen size, etc., but its most important is the combination of short projection distance and long life of the laser light source. This combination of the two gives laser television more possibilities. This makes the laser television has become a potential public consumer product, and it can be applied to most living rooms. With the anti-light curtain, it can provide super bright picture performance. As the price of laser televisions continues to decrease, the potential of future laser televisions will certainly surpass the traditional high-end home projectors.
Laser TV will squeeze the living space of traditional high-end home projectors in the future
The competitiveness of traditional high-end home projections will gradually decrease in the future. Although it will gradually upgrade laser light sources, its use is still not comparable to that of laser televisions. Its demand for the use of the environment is too high, it will not be able to adapt to a variety of installation environments. And the indicators of laser television are constantly upgraded. In the future, the traditional home projectors have no obvious advantages in terms of color, brightness, and resolution. And with the popularization of laser television, the demonstration effect of laser television will gradually become more prominent. In the future, the market for traditional high-end positive projection home projectors will become smaller and smaller.
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